I have collaborated with Natalie for more than 17 years on our hallmark donor publication Reflections. It has been a great long time relationship! Each year we confidently turn to Natalie to convey our message with attractive layouts and design techniques. She produces a quality publication that we are proud to share with the entire Emerson Hospital community.
Diane ChellisDONOR REPORT
Emerson Health Care Foundation
28 pages, spot gloss UV coating on cover
Audience
Donors and supporters
CHALLENGE
Annual report recognizing donors; cover theme frequently ties in with the report title, Reflections, or the Hospital’s location on the Concord River.
SOLUTION
- A pattern of waves inspired by the shapes of the logo alludes to the title as well as the Hospital’s location near the Concord River
- Spot gloss UV coating makes the waves “pop”
MY ROLE: Interface with client and writer, concepting, design, image curation, print management